Future Vision Workshops: 2017
InnovAction: Trends, People and Knowledge
The 2017 series of Future Vision Workshop by FCL was dedicated to the exploration and analysis of the main project actions that characterize innovation in different spheres of material and immaterial culture.
A privileged point of view was that of the main actors of change, the new ConsumAuthors, as producers of increasingly decisive strategies and actions for the definition of trends.
Knowledge design therefore, becomes the key for the design of aesthetics, products, communication and relevant formats for the future.
Within each of the workshop days, four trends were analysed with the aid of concepts and case studies, exploring there connections with two generational nuclei selected from the ConsumAuthors Observatory, for which behaviours and attitudes in different areas of consumption were analysed, including for example Food, Fashion, Design, Domesticity, Mobility, Wealth and Care.
During the series of Future Vision Workshops, guest speakers enriched each day with the support of successful case studies, starting from their own expertise and in relation to the themes of the event, which were added to the academic point of view of four university professors, and writers.